Inspiring Invention- Cat Magnet
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In an effort to help inspire a new generation of inventors, the Ad Council partnered with the United States Patent and Trademark Office and The National Inventors Hall of Fame Foundation to launch the national Inspiring Invention PSA campaign in April 2007. Research conducted for the campaign found that today’s children, although naturally curious and inventive, do not realize the impact of their creativity. The new PSAs aim to help children realize that there is a role for every kind of unique curiosity and imaginative idea as it relates to invention. The ads urge children (ages 8 to 11) to make innovation, invention and the development of new ideas an integral part of their lives and encourages them to visit a new Web site, www.InventNow.org. Ultimately, the goal is to motivate children to pursue inventing and innovating as part of their educations and, later, in their careers.
| URL: | http://www.inventnow.org |
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